Why Cadbury hates Kraft

Описание

Cadbury plc (NYSE:CBY) executives and British government officials have repeatedly slammed Kraft Foods Inc.'s (NYSE:KFT) $16.3 billion hostile bid for the U.K. confectioner. Most recently the British Secretary warned Kraft (The Deal Pipeline subscription required) against trying to make a fast buck. But John Briggs, co-chair of the antitrust practice group at Axinn, Veltrop and Harkrider LLP, says the backlash against Kraft may be as much about culture as it is about price. - Suzanne Stevens