KFC ultra 2019 DJ Colonel Sanders - Marketing Genius

Описание

MarketAnything.co KFC pulls one of the great marketing stunts of all time when they bought a 4 minute slot at the Ultra Music Festival 2019 in Miami. While this may have been a shock to concert goers, KFC didn't hide anything. In fact, DJ Colonel Sanders was listed in the festival lineup on the Ultra website. There's a valuable marketing lesson to be learned here - and how your business can use it to your advantage.