Using Gamified Promotions to Land Frequent Flyers

Описание

Using Gamified Promotions to Land Frequent Flyers Gamification Co - Concourse Exhibition Center ON-DEMAND ONLY Club Premier (Aeromexico's loyalty program) has created two experiences that take the airline loyalty experience beyond just flying. Francisco will take us through the journey and design of Premier League and Premier Rally, which were created to increase the frequency of their loyalty program members. Both examples were major successes for Aeromexico and are bar-setting for the airline industry. Francisco Schnaas VP Rewards & Travel, Club Premier - Aeromexico, Aeromexico